The Stronach Group partners with Henry Birtles Associates for momentous Pegasus World Cup Invitational
January 28th 2017 will mark the inaugural running of The Pegasus World Cup Invitational, the world’s richest thoroughbred horse race, with a purse of $12 million USD. The field will consist of twelve entrants who have each paid $1 million USD to purchase a spot in The Pegasus World Cup Invitational starting gate. The event will take place at The Stronach Group’s premier destination, Gulfstream Park, in Hallandale Beach, Florida.
The inaugural running of this industry leading thoroughbred invitational is the vision of The Stronach Group founder Frank Stronach, and exemplifies The Stronach Group’s commitment to modernizing and elevating the sport of horse racing for the next generation of fans while providing lucrative opportunities for thoroughbred owners.
Henry Birtles Associates (HBA) have partnered with The Stronach Group to distribute international television rights to The Pegasus World Cup Invitational.
“The Stronach Group is thrilled to be partnering with Henry Birtles Associates to bring The Pegasus World Cup Invitational to a worldwide audience,” said Belinda Stronach, Chairman and President. “At the intersection of sport and entertainment, The Pegasus World Cup Invitational is poised to take its place on the annual racing calendar as a marquis event featuring entertainment, fashion and of course, the best live thoroughbred racing.”
HBA Managing Director, Henry Birtles, commented, “HBA is delighted to be involved in the inaugural running of this momentous event. As the first event of its kind on the thoroughbred horse racing calendar, we are very excited to be the international media rights distributor and look forward to providing this spectacular event to audiences worldwide.”
The innovative Pegasus World Cup Invitational, to be contested at 1 1/8 miles on the dirt, is restricted to 12 horses and is the first event of its kind in horse racing. Twelve owners have reserved a spot in the starting gate for $1 million USD. They can race, lease, share a starter, or sell their place in the gate. The owners will share equally in the net income from betting, media rights and sponsorships. The winner of the race will earn a world-record $7 million.
Wagering on The Pegasus World Cup Invitational can be done through Xpressbet.com.
For further information on the international purchase of rights to The Pegasus World Cup Invitational please contact Henry Birtles Associates or visit www.hbaracing.tv.
ENDS
For more information contact:
Max McCall, Henry Birtles Associates: max@hbaracing.tv +44(0) 01666 822769
Laura Stevens, Henry Birtles Associates: laura@hbaracing.tv +44(0) 01666 822769
For more information on The Stronach Group or The Pegasus World Cup Invitational contact:
Tiffani Steer, The Stronach Group: tiffani.steer@stronachgroup.com +001-416-669-4749
About Pegasus World Cup
The Pegasus World Cup Invitational, the world’s richest thoroughbred horse race! The inaugural running of this industry leading, $12 million dollar invitational is the vision of The Stronach Group founder Frank Stronach and exemplifies The Stronach Group’s commitment to modernizing and elevating the sport of horse racing for the next generation of fans while providing lucrative opportunities for thoroughbred owners. The Pegasus World Cup Invitational is poised to take it’s place on the annual racing calendar as a marquis event featuring music and entertainment, incredible VIP and guest experiences, exceptional food and fashion and of course live racing. For more information please visit www.pegasusworldcup.com.
About The Stronach Group
The Stronach Group is one of the world’s leading horse racetrack operators and suppliers of pari-mutuel wagering technology. Within our portfolio of racing and gaming businesses, we hold some of the greatest brands in the industry. The Stronach Group owns and operates Santa Anita Park, “The Great Race Place”; Pimlico Race Course, home of the legendary Preakness Stakes®; Gulfstream Park, one of Florida's newest entertainment destination centers featuring a casino and outdoor retail village; Laurel Park; Golden Gate Fields; and Portland Meadows; and further includes industry leading pari-mutuel technology subsidiaries AmTote and Xpressbet. For more on The Stronach Group visit www.thestronachgroup.com.
About Henry Birtles Associates
Henry Birtles Associates (HBA) is the foremost rights agency representing the sport of horse racing. Working with Jockey Clubs and racing federations around the world, HBA distributes television programming rights to the international broadcasting community. Clients include Eurosport, Dubai Media Incorporated, Abu Dhabi Media, TVG, the Victoria Racing Club, the Breeders’ Cup, the Japan Racing Association, Singapore Turf Club, the German Tote, Italian Racing, Tabcorp Australia, NYRA, Hong Kong Jockey Club, South African Racing, the New Zealand Racing Board, SKY Channel and IMG. For more information, visit HBA’s website www.hbaracing.tv.