Champ Car Announces New Licensing and Merchandising Agreement with Speedgear
Motor racing -
18 Jan 2005
The Champ Car World Series today announced an exclusive licensing and merchandising partnership for 2005 with Speedgear, the leading open wheel merchandise company in North America.
The agreement makes Speedgear the exclusive licensing agency for Champ Car and includes the rights to use the properties of every team and driver in the series. The agreement also includes exclusive trackside rights at every round of the Bridgestone Presents Champ Car World Series Powered by Ford. Speedgear will have their 50-foot state-of-the-art Featherlite trailer plus a paddock tent location at every race weekend. The merchandise collection will include products including hats, tees, polos, jackets and diecast with the series logo plus products for the top teams and drivers that will participate in the series this year.
'We are pleased to be able to offer high-quality Champ Car merchandise to our fans through this partnership with Speedgear,' said Champ Car President Dick Eidswick. 'We have worked with Speedgear for 12 years and hope to be able to do so for many years to come.'
All products will also be available at the Champ Car Stuff online store at the official website of the series, www.ChampCarWorldSeries.com, as well as through links on every team and driver website and finally at Speedgear.com.
Gary Low. Speedgear President and Director of Licensing and Merchandising for Champ says 'I am very optimistic about Champ Car’s future and this expanded relation between Speedgear and Champ Car, should help us grow our distribution in North America and worldwide'.
For more information: Contact Gary Low, Director of Licensing and Merchandising, Champ Car. 1-914-381-3274 ext 363. Gml@speedgear.com.
The agreement makes Speedgear the exclusive licensing agency for Champ Car and includes the rights to use the properties of every team and driver in the series. The agreement also includes exclusive trackside rights at every round of the Bridgestone Presents Champ Car World Series Powered by Ford. Speedgear will have their 50-foot state-of-the-art Featherlite trailer plus a paddock tent location at every race weekend. The merchandise collection will include products including hats, tees, polos, jackets and diecast with the series logo plus products for the top teams and drivers that will participate in the series this year.
'We are pleased to be able to offer high-quality Champ Car merchandise to our fans through this partnership with Speedgear,' said Champ Car President Dick Eidswick. 'We have worked with Speedgear for 12 years and hope to be able to do so for many years to come.'
All products will also be available at the Champ Car Stuff online store at the official website of the series, www.ChampCarWorldSeries.com, as well as through links on every team and driver website and finally at Speedgear.com.
Gary Low. Speedgear President and Director of Licensing and Merchandising for Champ says 'I am very optimistic about Champ Car’s future and this expanded relation between Speedgear and Champ Car, should help us grow our distribution in North America and worldwide'.
For more information: Contact Gary Low, Director of Licensing and Merchandising, Champ Car. 1-914-381-3274 ext 363. Gml@speedgear.com.