2005 Snowboard World Championships to Be Televised by Channel 4 and Extreme Sports Channel

Channel 4 has acquired exclusive terrestrial rights to the Snowboard World Championships being held in Whistler, British Colombia, January 15-23. Channel 4 will dedicate over five hours of coverage to the championships, complemented by an agreement with digital broadcaster Extreme Sports Channel for extended highlights across UK, Europe and the Middle East. These agreements were negotiated by London-based RDA Communications for international rights owner Wige Media of Cologne.

Held every two years, the world’s best snowboarders will converge this weekend on Whistler, mecca of Snowboarding, for the first time ever in North America. Competitors from over 40 countries around the world will be on hand to compete for top honours in the McDonalds Halfpipe, Big Air, Nissan Snowboard-Cross, TELUS Parallel Slalom and Parallel Giant Slalom events.

CONTACT: RICHARD DENNIS/RDA COMMUNICATIONS +44 207 376 3292
 
ABOUT EXTREME SPORTS CHANNEL

Extreme  Sports  Channel  is  the  world's first television channel totally dedicated  to  the  world's  fastest  growing  participatory sports and the music, fashion and way of life that accompanies them. The channel showcases non-stop  action  from  surfing  to skateboarding, snowboarding to BMX, and moto-x to base jumping. Extreme is adventurous, rebellious and spectacular, embodying  the  attitude  and  the lifestyle of extreme sports participants themselves. Extreme was launched on 1st May 1999 and is now available in 53  countries across Europe, the Middle East and North Africa. It transmits in  10  languages and broadcasts 24 hours a day, 7 days a week to over 18.5 million households. Extreme Sports Channel Europe is a joint venture between chellomedia Pay TV (http://www.chellomedia.com/) and Extreme Group (http://www.extrememediagroup.com/).