Globo deals blow to Turner in court over new TV measure
Globo, the commercial broadcasting giant in Brazil, has won a round in its ongoing bout with pay-television rival Turner, after the Justice Tribunal of the State of Rio ruled in its favour over domestic soccer rights.
The court accepted an injunction from Globo, the dominant rights-holder, that sought to prevent Turner from broadcasting Campeonato Brasileiro Serie A matches in the early stages of the 2020 season, which got under way last weekend.
The ruling overturned the decision of Rio’s 3rd Civil Court court earlier this week to reject the injunction.
US-backed Turner, which has pay-TV rights to eight top-flight clubs, was hoping to take advantage of Provisional Measure 984/2020 (PM984) announced by Brazilian president Jair Bolsonaro on 18 June under which home clubs will have the right to negotiate coverage of domestic matches.
The provisional measure runs to 16 October, and, in order to become law, will have to be approved by the National Congress within 120 days.
This represents a fundamental change to the Pelé Law of 1998 which stated that both participating teams in a game needed to be in agreement for it to be televised live.
In Brazil, clubs’ broadcasting rights are sold in individually-negotiated agreements, with some selling their free-to-air rights to Globo and their pay-TV rights to Turner, which has caused issues, and led to some games not being shown, where the broadcasters both have deals with the competing teams.
While Turner can appeal the latest ruling, it faces a R$1.5 million ($280,000) fine if it uses PM984 to broadcast matches without an agreement in place between the two competing teams.
Globo holds FTA and/or pay-per-view rights to all 20 Serie A teams, as well as pay-TV rights to 12 top-flight clubs, while Turner has pay-TV rights deals running to 2024 with Athletico Paranaense, Bahia, Ceará, Coritiba, Fortaleza, Internacional, Palmeiras and Santos.
It recently outlined plans to televise this weekend's matches between Coritiba and Flamengo and Palmeiras and Goias, as it holds rights to the two home teams.
Meanwhile, Rede Bandeirantes, the commercial broadcaster in Brazil, is to show matches from the third-tier Serie C from the 2020-21 season, after striking a sub-licensing deal with DAZN, the over-the-top platform.
Band will televise one game per round of fixtures on a Saturday afternoon in the north and northeastern regions of the country.
Earlier this week, MyCujoo, the international soccer streaming platform, agreed with DAZN to show up to six Serie C matches per round on pay-per-view.