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02 Jul 2020
Susan Lingeswaran hears the All England Lawn Tennis Club and IBM explain the increased emphasis on technology solutions in the wake of the cancellation of this year's Wimbledon.
10 Jul 2019
Sportcal Sponsorship takes a closer look at the brand partnerships that are involved with tennis' elite players across both genders. The report breaks down a number of areas that contribute to the commercial appeal in both the men's and women's game; concluding the key differences in the sponsorship set up across both tours.
10 Nov 2017
Tuesday’s Andy Murray Live tennis event drew plenty of headlines about the Scot’s fitness concerns, but the charity competition also offered a glimpse into Eurosport’s broadcast innovation plans.
Showing 1 to 4 of 4 entries