Press Releases

Please send your press release to

Due to the high volume of press releases received, Sportcal is unable to guarantee publication.

If your business is looking to communicate its story with influential sports contacts on a specified date, please contact for details of Sportcal’s cost-effective press release distribution platform.

Showing 101 to 150 of 401 records |
Motor racing - 09 Sep 2004
Herzogenaurach, Germany, September 8th 2004 – PUMA® AG and Ferrari Spa today announce that they have signed a multi-year contract, which becomes effective on January 1st 2005. PUMA AG will become the official licensee of replica and fan merchandise as well as supplier of Scuderia Ferrari Marlboro, the most successful Formula 1 team of all times. Therefore, in addition to fireproof racing products, PUMA will supply the team with teamwear, team footwear, as well as accessories. The essence of the
Soccer - 08 Sep 2004
As a key component of its commercial strategy for the 2007-2014 period, FIFA has elected to conduct a public tender for the right to supply FIFA and its flagship event - the FIFA World Cup™ - with the essential football equipment it needs to stage its wide range of tournaments, including the official match balls and the referee uniforms.
Cricket - 06 Sep 2004
The England and Wales Cricket Board (ECB) has signed a three-year deal with leading international headwear company, Albion, which makes the company the preferred supplier of cricket helmets to the ECB as well as the manufacturer of England’s Test Match caps.
Olympics - 19 Aug 2004
London/Miami, 19 August 2004 – France Telecom subsidiary GlobeCast, world leading supplier of satellite services for international sporting events, today announced a raft of new clients for its one-stop broadcast facility in Athens.
Tennis - 16 Aug 2004
In a major new step since acquiring the Prince brand last year, Prince Sports Europe has launched a new regional operation in the Middle East.
Olympics - 10 Aug 2004
A constructive and positive second meeting took place between representatives of the Play Fair at the Olympics campaign (PFOC) and the British Olympic Association (BOA) at the start of July.
10 Aug 2004
Barclays has officially launched the first season of the Barclays Premiership by announcing a new £30 million community initiative to create sustainable sports facilities across the UK. The scheme, called Barclays Spaces for Sports, will also provide kit and equipment.
Tennis - 06 Aug 2004
Prince Sports, Inc. today announced that it is the official racquet, footwear, apparel and ball supplier of the SAP Open, Northern California's premier men's professional tennis tournament.
Olympics - 28 Jul 2004
The government of the United States, in cooperation with the General Directorate of Customs, has granted to the ATHENS 2004 Organising Committee for the Olympic Games two high precision scanners, that will be used to check truck loads (materials and equipment) prior to delivery at the Olympic Venues.
Tennis - 20 Jul 2004
Sports Marketing Surveys recently undertook the 20th Racket, Clothing and Equipment Census at the Wimbledon Championships.
Waterskiing - 19 Jul 2004
The launch of the 2004 Waterski & Wakeboard World Cup by the International Waterski Federation has been well timed. The first of the seven World Cup Stops in France saw crowds of over 20,000 cheer the Wakeboarders to excel.
Tennis - 16 Jul 2004
Innovative racquet brand Prince has strengthened its link with Tennis Europe by becoming the 'Official Ball of Tennis Europe', with the result that the Prince ball will be used at the upcoming European Junior Individual Championships. In addition, the brand will be offering the opportunity to players in these events to sign equipment contracts to join the Prince Team.
Tennis - 13 Jul 2004
WHITE PLAINS, N.Y., July 12, 2004 - The USTA and The Tennis Channel today announced a cable and satellite television partnership that includes a four-year commitment for live weekday and select weekend coverage of the US Open Series through 2007. In addition, the deal includes a comprehensive marketing and promotion commitment for the US Open Series and the sport of tennis.
Tennis - 06 Jul 2004
The crowning of 17-year-old Russian tennis star Maria Sharapova as the 2004 Wimbledon Ladies champion powerfully marks the revival of the US racquet brand Prince.
American football - 30 Jun 2004
Toronto, June 29, 2004 The Canadian Football League (CFL) and the National Football League (NFL) announced today they have reached an agreement on the terms of their alliance continuing through to the 2006 season. The new Agreement carries forward the cooperative venture established in 1997.
Tennis - 29 Jun 2004
Babolat has risen from the third most popular brand of tennis racket in 2003 to the number one spot in 2004.
Motorcycling - 23 Jun 2004
BRAINERD, Minn. – Brainerd International Raceway today announced that Michelin will be the presenting sponsor of the Trofeo Ducati U.S. Superbike AMA Championship, which is scheduled for June 25-27 on BIR’s world-class 3-mile road course.
Soccer - 22 Jun 2004
(London, June 21st, 2004) - SponsorClick announced today that it had counted no less than 22 corporate sponsors(*) during the England-France football game, part of the Euro 2004(tm) tournament in Portugal.
Basketball - 17 Jun 2004
The FIBA Central Board, the supreme executive body of the International Basketball Federation, met over the weekend in Paris, France. Amongst a variety of items, the 20 members discussed the relation between national federations, clubs and leagues, changes to the official basketball rules, new qualification criteria for the Olympic Games and FIBA World Championships, regulations governing player agents and a new FIBA ethics code.
15 Jun 2004
Prince Sports Europe Ltd have appointed sports specialist PR agency Howard Harding Associates to raise the profile of the brand's activities in tennis, squash and badminton.
Golf - 09 Jun 2004
The Great Britain and Ireland Curtis Cup team will be attired in the most up-to-date outerwear from Cross, the Swedish based brand leader in golf clothing.
Basketball - 02 Jun 2004
Minister for Arts, Sport and Tourism, Mr. John O’Donoghue, T.D., yesterday launched the Basketball Ireland 2004 Community Hoops Programme.
Olympics - 24 May 2004
The International Conference for Olympic Games Security opened today at ATHENS 2004 headquarters, with over 350 security specialists taking part, including representatives from National Olympic Committees and Sponsors.
Sailing - 20 May 2004
Nautica International, Inc. has announced that it has signed as the 'official apparel supplier' of US SAILING, national governing body of the sport, to dress the 2004 US Sailing Teams.
14 May 2004
London, Friday 14th May 2004 – In the lead up to the final rounds of the Masters Series Hamburg tennis event, equipment rental, sales and project solutions company, Gearhouse Broadcast has announced it has secured a further 3 year multi-million pound deal deal with UK based Tennis Properties Limited (TPL) to provide technical production facilities for the ATP Masters Series and the Tennis Masters Cup.
Squash - 13 May 2004
The Professional Squash Association (PSA) is celebrating a joint clothing collaboration with Yellow Dot, a brand that is defined by heritage and integrity in the squash market place.
Motorcycling - 10 May 2004
The trial use of webcams for interviews and other live coverage of the Superbike World Championship at Misano has been deemed a huge success and will continue for Monza (May 15th and 16th). Seen only on the official website for the series,, the huge number of visitors using the interactive area has delighted the race organizers.
Olympics - 07 May 2004
Paris, 6 May 2004 -- Athens Broadcast Services partners, represented by GlobeCast, Gearhouse Broadcast and Stefi Productions, announced today that leading international broadcasters have selected the Athens Broadcast Base 2004 for their Olympics coverage.
Motor racing - 06 May 2004
AMMAN (Jordan): Officials at the Royal Automobile Club of Jordan have announced initial sponsorship plans for the 2004 Jordan International Rally, which takes place on May 20-22. The first press conference for the fourth round of this year's FIA Middle East Rally Championship took place today (Wednesday) at the Marriott Hotel in Amman.
Soccer - 30 Apr 2004
At a meeting in Zurich on 16 April 2004 under the chairmanship of Marcel Mathier (Switzerland), the FIFA Disciplinary Committee fined the Cameroon football association SFr200,000 and deducted six points from its national team in the 2006 FIFA World Cup Germany(tm) qualifiers. The Cameroon FA has now received a written explanation for this decision.
Motor racing - 29 Apr 2004
Bosch has returned as a contingency sponsor to the Motorock Trans-Am Series this year. Bosch will award $600 per race for first-, second- and third-place finishers competing with Bosch spark plugs. The company will also offer a $1,000 bonus to the highest-finishing driver in the championship utilizing Bosch spark plugs.
Golf - 29 Apr 2004
Woburn-based clothing re-branding specialist, Premier Style, has expanded its portfolio of blue chip clients by signing a licensing agreement with The European Tour to design, produce and market an exclusive range of golfing leisurewear and accessories to the retail and corporate sectors.
26 Apr 2004
Sportswear brand Joma UK has appointed Manchester-based PR agency FWM PR to undertake its consumer PR.
21 Apr 2004
The science behind the performances of Olympic athletes will be revealed in a series of public discussions hosted by the Engineering & Technology Board (etb), in partnership with the Royal Institution (Ri), to help inspire more people to pursue education and careers in science, engineering and technology (SET).
Cricket - 19 Apr 2004
The England and Wales Cricket Board (ECB) has extended its deal with official kit suppliers, Admiral, to sponsor the England Cricket Teams' kit until 31st March 2010.
Soccer - 16 Apr 2004
Meeting today at FIFA headquarters under the chairmanship of Marcel Mathier (Switzerland), the FIFA Disciplinary Committee fined the Cameroon football association CHF 200,000 and deducted six points from its national team in the preliminary competition for the 2006 FIFA World Cup(tm).
Motorcycling - 08 Apr 2004
FGSPORT has concluded a deal with Fidoweb, a leading internet company specialising in interactive broadcast techniques and state-of-the-art internet technology, to become the Official Internet Partner. Fidoweb’s clients include MTV, the worlds leading music channel.
Golf - 05 Apr 2004
The R&A has announced that the Condition of Competition limiting the ‘spring-like’ effect of driving clubs will be introduced at all of its Championships and international matches from 2005, including all of its Amateur Championships. A complete list of R&A events is attached.
Rugby union - 01 Apr 2004
Copyright Promotions Sport (CPS), the worldwide licensing agency for the RFU has scored an excellent profile for England Rugby on the UK High Street.
Olympics - 26 Mar 2004
The International Olympic Committee (IOC) today announced that computer manufacturer Lenovo has joined The Olympic Partner (TOP) Programme. This marks the first time that a Chinese company has been part of the worldwide marketing programme.
Olympics - 24 Mar 2004
Leading satellite services company, GlobeCast, today announces that it has partnered with Brazilian telecommunications group, Embratel, to provide contribution broadcast services, internet and telephony for Brazilian terrestrial broadcaster, TV Globo for the 2004 Olympic Games in Athens.
18 Mar 2004
Following the success of the inaugural Sport Show held last year at Earls Court, L4K Events, the London based business behind the show, is gearing up for this year’s extravaganza. The Sport Show is the UK’s only consumer sports exhibition and the focus for 2004 will be placed even more heavily on the ‘come and try’ interactivity featured last year. The key will be to provide the exhibitors and sponsors with a unique backdrop to merchandise and sell product alongside numerous platforms for sporti
Sailing - 18 Mar 2004
Corprotex will be clothing five continents after their appointment as official apparel suppliers for Sir Chay Blyth's Global Challenge 2004/05.
Motor racing - 04 Mar 2004
Lucky Strike B·A·R Honda today announces that MAC Tools, previously a supplier to the team, has become an official Team Partner. MAC Tools will continue to provide hand tools for the team's use at Grands Prix, testing and at the factory, however it will also be stepping up its involvement and will have on-car branding on the rear-wing endplates. The partnership will commence immediately and the MAC Tools logo will be seen on the B·A·R Honda 006 from this weekend's Australian Grand Prix.
Sailing - 03 Mar 2004
ISAF President, Paul Henderson on his recent visit to Athens, described the Agios Kosmas Olympic venue, where the Olympic Regatta will take place this August, as having the best sailing facilities he has ever seen.
Equestrian - 02 Mar 2004
The North American Beaulieu Classic and Horse Trials has announced a family of new sponsors for its spring event, which takes place from April 2-4th 2004 at Chatsworth in North Georgia.
Tennis - 02 Mar 2004
Tennis Properties Limited (TPL) - the commercial arm of the Tennis Masters Series tournaments and the Tennis Masters Cup - has announced an extension of its Broadcast Rights Pooling agreement with the nine Masters Series tournaments and the Tennis Masters Cup.
Tennis - 01 Mar 2004
Monte Carlo, Monaco – The ATP, the governing body of the men's professional circuit, today announced an agreement with La Chemise Lacoste that will see the international sportswear leader extend its commitment as the Official Clothing Sponsor of the Tennis Masters Cup for a three-year term through 2006.
American football - 24 Feb 2004
Chicago and New York, February 23, 2004 - Gatorade and the National Football League today announced they have reached an agreement in principle to renew their long-standing partnership through the 2011 season. This eight-year agreement extends Gatorade's sponsorship, which officially began in 1983, and builds upon the association between America's number one sports league and America's leading sports beverage.
Beach volleyball - 24 Feb 2004
Nike, the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories, has partnered with the International Volleyball Federation to be the exclusive competitive apparel supplier for the 2004 Swatch-FIVB Beach Volleyball World Tour the FIVB announced on Tuesday.
Showing 101 to 150 of 401 entries